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Now that you’re here, we’re excited to guide your product tech innovation design into the future.

We are India’s first and ONLY full-stack tech design ODM, pioneering cutting-edge solutions and transforming ideas into consumer-driven innovations.

Headquartered in India we have a team of 110 product and tech experts based across engineering epicentres in India and China

Our proficiency spans four critical technology domains:
Bluetooth, GSM, Wi-Fi, and GPS, enabling us to create a diverse range of products, including True Wireless Stereo devices, smartphones, Wi-Fi routers, smart home appliances, and automotive infotainment systems.

Global Brands that trust us

Global Brands that trust us

Enhanced product design capabilities through strategic partnerships and integration

EMS Partnerships

Outsourcing manufacturing with EMS partners while keeping quality and product control in-house.

Engineering Services

Adding value through focused engineering services.

Product Roadmaps

Linking chipsets and products in brand roadmaps.

Integrated Design

Linking chipsets and products in brand roadmaps. Controlling hardware and software design internally.

Supply Chain

Managing supply with SAP globally.

What you can expect from us

Your Go-To Destination for Extensive and In-Depth Product Tech Design Expertise

Complete Component-Level Design Control

Comprehensive
Re Engineering Capabilities –

Manufacturing, Components, Battery Level

Software, Firmware, Hardware Development Know-How

Gain the advantage of added flexibility of an Original Design Manufacturer

Product Design to
Fulfilment

Product design including chipset selection and driver design and fulfillment

Product design to kit supply to mandated EMS

Product design to Lifecycle management

Product specification to design

Product design to fulfilment

Gain the advantage of added flexibility of an Original Design Manufacturer

Complete Component-Level Design Control

Full-Cycle Software & Hardware Development and Testing

Expertise in Firmware Development

A Team that is Ready for Innovation at Scale

Shalabh Srivastava

Founder and CEO

Led P&L roles in PCB manufacturing and electronic manufacturing services and held executive positions at global organizations like Celestica and Flextronics.
The last two businesses, founded, nurtured, and scaled by Shalabh, were sold in multi-million dollar deals to diverse investors

Ashita Gupta

Founder and CBO

15 years in Electronics System Design and Manufacturing
Managed P&L and led initiatives attracting global customers across Asia, Europe, and America.
Initiated change in Indian ecosystem through forums and government initiatives like IT Hardware and Component PLI.

John Xie

Co-founder

Led independent design houses for brands like JBL, Skullcandy, Walmart, and Philips.
Deep Bluetooth expertise
Has built strong chipset ecosystem relationships for product optimization.

Mrityunjay Gupta

CPO

Successfully established Samsung Mobile team, launching multiple products in the USA for AT&T, T-Mobile, Verizon, Huaweii and home grown brand – Spice.
Launched multiple mobile and tablet products for India, Indonesia, and Thailand, growing from 200K to 800K units in a year.
At Samsung, implemented a 24/7 product testing and development process for the USA market with teams in India, Korea, and the USA.

Parth Juneja

Business Leader

15 years in Electronics System Design and Manufacturing
Managed P&L and led initiatives attracting global customers across Asia, Europe, and America.
Initiated change in Indian ecosystem through forums and government initiatives like IT Hardware and Component PLI.